Lewis Schiff

Lewis Schiff is a critically acclaimed author and authority among private wealth and sales professional. Schiff is widely hailed as an expert in the luxury retail and high net-worth market space. Schiff delivers training and motivation to individuals, corporations and sales-driven cultures based on advanced research and proprietary tools originally developed for leading companies in finance, luxury markets, real estate and policy-making. As an author, Schiff's new book, The Middle-Class Millionaire: The Rise of the New Rich and How They Are Changing America charts the rise of America's growing affluent middle-class through original research and analysis. The book was published by Doubleday in 2008 to positive reviews and awards internationally including The Wall Street Journal, The New York Times, Newsweek, Forbes, U.S. News and World Report, Bloomberg, Reuters, Dow Jones Marketwatch and others. The San Francisco Chronicle wrote "Occasionally, a book emerges that establishes a new reality. That strikes me as the case with The Middle-Class Millionaire." The Middle-Class Millionaire was chosen as one of the top 10 business books of 2008 by the prestigious American Library Association. Schiff also serves as the Senior Managing Principal for Advanced Planning Group, where he leads a team of private wealth experts who develop custom financial solutions for high-net-worth clients globally. Prior to founding Advanced Planning Group in 2007, Schiff was a founder of CEG Worldwide, a performance-coaching firm serving the high end financial advisor, based in New York and Silicon Valley. Schiff has also developed custom education programs for high profile financial firms such as Charles Schwab, Fidelity, E-Trade, TheStreet.com, ThomsonReuters and Intuit. Schiff was the founding editor of Worth Online, the electronic version of Worth magazine, which launched in 1996. In 2001, he co-wrote the book, The Armchair Millionaire: How to Build an Extraordinary Portfolio on an Ordinary Income (Simon and Schuster). Along with the publication of the book, Schiff was the Creator and Executive Producer of ArmchairMillionaire.com (co-developed by Intuit and iVillage) -- maintained a real money portfolio on the site. Schiff sold The Armchair Millionaire to iVillage.com which subsequently went public and made history as the sixth highest NASDAQ IPO before being bought by NBC Universal in 2006. In 2006, Schiff published The A to Z Money Book, his collected columns originally published on CNNMoney.com during the years 2002-2004. He has been a contributor to Investment Advisor magazine, CNNMoney.com, and AdWeek, maintains a blog about the affluent for InvestmentAdvisor.com and Inc.com and appears frequently on TV as a wealth expert. Schiff is a native New Yorker, the fourth generation of his family to live in Manhattan's Upper West Side. He lives there with his wife, Lynette Cortez, a creative executive at Victoria's Secret, and their son, Jacob. MOST REQUESTED TOPICS: -The Middle-Class Millionaire: America's Luxury Super-Demographic -Sales & Marketing: Sales Professionals Need a New Roadmap for the New Economy -Insurance: How to Grow an Insurance Practice in an Uncertain Economy -Financial Advisors: The Wealth Management Team of the Future -Understanding the Middle-Class Millionaire in Uncertain Economic Times -Building Effective Teams -The Four Pillars of Advanced Planning -The Secrets of Success from America's Self-Made Wealthy -Marketing to HNW Prospects in Any Economy -Millionaire Intelligence Among Investment Advisors -The Changing Nature of the Luxury Client -Creating a Circle of Support

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